Raisin Achieves 18% Conversion Rate Increase with Bloomreach and Vecton

Raisin, a secure one-stop savings marketplace, partnered with Vecton to implement Bloomreach Engagement, aiming to connect customers with financial products that best fit their needs. By developing the "interest rate increase auto alert" use case, Raisin utilized real-time customer preference data to notify users through mobile notifications when interest rates of specific deposits increased. This personalized approach led to an 18% increase in conversion rates, enhancing both customer satisfaction and loyalty.

Discover how Raisin transformed its customer engagement strategy—read the full case study now!